JPN Industrial Trading Pte Ltd has been appointed as Skyjack’s official dealer for Singapore. The company purchased a number of the manufacturer’s scissor platforms – all used – and immediately boosted its rental fleet with them (the rental operation runs under the company name Genfor Lease Pte Ltd). A second large order of new scissor lift platforms – mainly for supply to local contractors – has been sold, while a further quantity has since been added to stock.

“Our aim with the Skyjack brand is to introduce a small number of models and steadily build up the business as interest develops,” said Cindy Casey Lim, business development director of JPN Industrial Trading Pte Ltd. “Although we have some units in our own rental fleet, our role here as a Skyjack dealer is to focus on sales and support. We’ve been putting units into the fleets of contractors, shipbuilders, warehousing companies, property management firms
and other industries.”

JPN is currently distributing the Skyjack SJIII 3219, SJIII 4626 and SJIII 4632 with working heights of 7.6 m, 9.8 m and 11.6 m respectively – categories that have long been popular with users in Singapore.

“Although Skyjack is well known on the international stage, to people here it is still quite new, but we’ve had lots of interest in the brand from customers who are used to dealing with us and know the level of support they’ll receive,” said Ms Lim. “But as well as persuading companies to take a look at a new brand, we also have the challenge of selling new machines versus old. When companies are used to buying an older machine for less money, there’s often work to be done to outline the higher levels of profit and improved productivity from a new machine, purely because they are not used to paying the higher initial purchase price.”

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